A personalized approach to helping sneakerheads find their most coveted pair

In the sneaker collector community a “grail” is a pair of sneakers that someone wants more than any other pair. While any shoe can be a grail, the most common ones are generally super rare and hard to find. GRAILZ aims to be a one stop shop for sneaker fanatics looking to find their most coveted pairs and proudly display their collection.

My Roles
User Research
Research Synthesis 
UI Design
Usability Testing
Graphic Design
2 weeks


On my first day of my UX Design Immersive at General Assembly the assignment was to interview a classmate and then design an app personally for them. GRAILZ is a continuation of that assignment which helped me gain insight to the sneaker-head culture.

Solution Statement

GRAILZ is a website that keeps sneakerheads informed of all upcoming limited releases. Users can access an upcoming release calendar, alerts and insider information. Users can save their favorite brands/styles and shop special releases.

Full case study coming soon!

View Figma File

Next Project

Voodoo Music + Arts Experience

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Let’s work together and build something great.

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